Baptist Grove Church came with a clear ask: they needed someone who could tell their story online, create original content, and draw new audiences into the church. In the first month alone, Instagram unlocked monetization in 11 days and Facebook in 26.

By March, the content was reaching well beyond the existing congregation — accounts reached up 955%, Facebook views up 148%, YouTube watch time up 18%, and profile visits up 217%, meaning people weren't just watching, they were actively seeking the church out.

I built the strategy and content system to make all of that possible. Developing and managing BGC's full social media presence across Instagram, Facebook, YouTube, and beyond, I created content designed to reflect the heart of the church while meeting new audiences where they already were. The approach was rooted in consistency, cultural relevance, and the conviction that a church's digital presence should feel as welcoming as walking through the front doors.

The work spanned full social media management across all platforms — content creation, scheduling, community engagement, and performance reporting — establishing BGC as a model for what intentional, strategy-led church digital presence can look like.

Ready to get your custom content and social media strategy? Get time with me to talk next steps here.