What started as a simple invitation to a Tennessee Titans game morphed into a complete fan experience for an untapped audience. Placing connection and authentic engagement at the center of sports and fan experiences, I developed culturally-relevant content that turned visibility into genuine fandom. Garnering over 1 million views online, more than 40 brand new fans gathered at Nissan Stadium in Nashville for a fully sponsored activation that created a ripple effect of content, merchandise sales, and an expanded fanbase.

The NFL’s first appearance at the 2028 Olympics is coming up. Contact me here.